PHH: mountain hotels lifted revenue by 14% in early 2026

PHH: mountain hotels lifted revenue by 14% in early 2026

Polski Holding Hotelowy said its properties in Krynica-Zdrój, Szczyrk, Świeradów-Zdrój and Szklarska Poręba increased revenue by an average of 14% year on year in January and February 2026. Occupancy rose by 4%, while RevPAR was up 10%. The group said stronger snow conditions and firmer demand for domestic mountain breaks supported the result.

The company’s summary covers only its mountain locations. These hotels operate in four Polish resort destinations: Krynica-Zdrój, Szczyrk, Świeradów-Zdrój and Szklarska Poręba. PHH published the update on April 2, 2026.

More guests and higher RevPAR

PHH said the improvement went beyond headline revenue. The number of guests at the hotels included in the analysis increased by 5% from a year earlier. That points to higher traffic as well as better revenue performance per available room.

Snow conditions supported domestic demand

The group linked the result to weather conditions during the peak winter season. According to PHH, January and February brought snow conditions that have been less common in recent years, encouraging some travellers to choose domestic holidays instead of outbound winter trips. For hotels in mountain destinations, that translated into stronger demand during the busiest weeks of the season.

Izabela Sakowska, PHH’s sales and marketing director, said favourable weather coincided with consistent service standards across the group’s properties. In the company statement, she named those two factors as the main drivers of better operating results at the mountain hotels.

What was not disclosed

PHH did not disclose the underlying revenue figures or average daily rates for the four locations. That means the nominal scale of the increase is still not public.

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